Rules & Judging

What we’re looking for

Great ambassadors who are:

  • Fit & Healthy
  • Confident and outgoing
  • Charismatic and love the camera
  • Have a positive outlook & inspire to have a positive influence on the NZ Fitness Industry
  • Hard working &  great role models
  • Have fun prepping and leading up to the Model Search


If that sounds like you (or someone you know) and you think you have what it takes to be a Fitness Model Ambassador then make sure you register to take part!

Judging Criteria

Models are judged on their physical appearance, stage presence, confidence & marketability.

(a) Body condition, tone, shape, symmetry and overall package (50%)
(b) Stage presence, poise and confidence (30%)
(c) Marketability and personality – marked leading up to the show (potential journey interviews by Jade), social media profile, attitude on the day and Round 3 questions – (20%)


The Jade MacKinnon NZ Fitness Model Search goal is to discover a person who best represents the look and feel of a male and female fitness model within the health & fitness industry. The “NZ Fitness Model Search” is owned by Exhibitions & Events New Zealand Ltd (organisers of the NZ Fitness & Health Expo) and is managed by Jade MacKinnon.



  • The competition will be held on 28 & 29 October 2017 at the NZ Fitness & Health Expo, ASB Showgrounds, Greenlane in Auckland.
  • Entrants must be 18 years or older as of 28 October 2017. Under 18 years are ineligible to enter.


  • Entry is via online registration only.
  • 3x photographs need to be provided in the application phase. These are to consist of: one swimwear (bikini for the women and shorts for the men); one fitness wear/sportswear; and one headshot.
  • These photographs must be free of advertising, logos or watermarks etc.
  • Applications open Friday 26 May 2017 12:00pm and run until Friday 13 October 2017 11:59pm or until places are filled.
  • The entry fee is $90 (which includes a 2-day Super Pass into the NZ Fitness & Health Expo valued at $35). Your payment will confirm your place in the Jade MacKinnon NZ Fitness Model Search. Entries are limited to 50x female entries and 50x male entries per category. Your place is confirmed upon receiving full payment of the registration fee. This fee is non-refundable if you decide to withdraw from the competition.

Judging Process:

  • Following two rounds at the Jade MacKinnon NZ Fitness Model Search consisting of a Sportswear round and a Swimwear round, the judges will consult with each other and the top 3 male and top 3 female finalists per category will be announced.
  • The top 3 male and top 3 females will then take part in a third round where they may be put to a fitness test/demonstration on stage as well as a short Q&A session.
  • The winning male and female contestant will then be decided by the judges following all rounds, and will be announced then and there on Sunday 29th October 2017.

The judges decisions will be final and no correspondence will be entered into.